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“I’m not getting the important stuff DONE!” 3 Easy Steps to Make Massive Progress NOW and Stop Bingeing on Information.

Hey ~Contact.FirstName~, Have you ever thought, “I’m not getting the IMPORTANT stuff DONE!” or “UGH I feel overwhelmed…i have so many marketing ideas and goals and I just went to Imaging and watched a Creative Live and went to this online event thing and…and…and….. WHERE DO I FREAKING BEGIN!” Dude…I totally get it. And the truth …

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Profitable way the Lawnmower Man’s business THRIVES in the winter! [How YOU can too!]

If you were a lawn mowing company, what would you do to stay busy in the winter? You may or may not have guessed right….. You start a shoveling business! That’s right – you shovel snow. Many seasonal business do this. When they have an “S” curve business where there’s a sharp spike UP in …

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What I Wish I Knew When Starting a Photography Business With No Experience

***The Perspective of 9 industry-wide experts I was 22 and fresh out of photography school. The world of portrait and wedding photography was mine for they taking (as they say), and I envisioned rainbows, sprinkly-cupcakes and puppy dogs in my photography endeavor. I had the technical skills (YEEHAW F-stops and Shutter Speeds). I felt I …

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How to get people to THANK you for your marketing…by actually communicating the value of your photography the RIGHT way

So yesterday we went over marketing horror stories, and a few things they had in common.   And it’s a BIG one if you recall – it’s that tactics alone like posting to Facebook, Instagram, Facebook Ads, Email lists, etc, alone?   Won’t get you very far, if you don’t have the RIGHT message…   …

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Sometimes it just goes ALL wrong: top photography marketing horror stories from YOU

Last week I shared my marketing horror story from back in 2012, and asked YOU to share yours. I got quite a few replies back. I wanted to share a few of them with you. Because we can all learn from what has happened with others, and take those experiences as lessons for the future. …

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Baked into a Babies Brain – why we’re all wired for THIS kind of marketing

After culling through 3,659 mini session images, I realized my cheeks were sore. That’s strange, I thought.   It took me all of 2 seconds to realize what was happening. Ever time saw a photo of a kid smiling, I would smile too!   And I aint no special gosh darn snowflake…chances are you’re the …

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[What Mermaids, a Mediocre Motor Lodge and Piano Pat taught me about getting booked instead of overlooked]

***This is the written version of the Facebook Live you can watch here. No bedbugs. But not extraordinary. They don’t call us by name We don’t get champagne for our anniversary… And it’s more expensive than a nicer hotel with the hotwire hot deal.   AND there’s dated wallpaper…but oh, how I LOVE the dated …

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